Reporting

Design preview reviewerowner@example.com

Synthetic funnel

Measure business outcomes, not clicks alone

24Website inquiries

Form or booking intent

11Qualified practices

Fit confirmed

7Discovery scheduled

On the shared calendar

4Assessments started

Review scope accepted

2Proposals ready

Scope approved internally

Attribution will preserve source, campaign, landing page, and milestones through qualified lead, discovery, assessment, proposal, and signed engagement.